Happy New Year!
Just like any new year, we all have resolutions and goals that we intend to achieve. Your company/organization social media pages should not be left out as you carry out this exercise.
We compiled a few do’s & don’ts that you could follow as you grow your social media assets.
For all social networks
- Share several times a day, but space out your posts every few hours.
- Respond to all comments as quickly as you can.
- Know the art of the hashtag. 1 hashtag is fine. 10 hashtags are not.
- Always keep the 80/20 rule! Entertain and inform your audience first, sell to them second.
- Use first person plural when talking about your company brand (We, Us).
- Don’t Like your own post.
- Don’t post or tag photos of fans, customers, or employees without permission.
- Don’t tag people or pages that aren’t relevant to your post.
- Don’t ask for Likes, Comments, or Shares
- Don’t automatically direct message people that follow you.
- Provide more context in your tweets with Twitter’s latest update.
- Don’t hijack another company’s hashtag.
- Don’t buy followers.
- Don’t ask people to follow you or use hashtags like #tagsforlikes – it’s unprofessional.
- Don’t overgram. No one likes their feed filled up with one user.
- Use hashtags for your brand appropriately. The golden number of hashtags is 11.
- Don’t stuff your tweets with keywords
- Personalize your connection requests. Tell them WHY you’re connecting.
- Don’t join groups and immediately start selling yourself.
- Don’t ignore the more professional tone of the network.
For more Information; Visit https://buffer.com/library/social-media-rules-etiquette